Susan Calloway is a singer/songwritter with whom I had the privilege to work with while helping to expand her personal brand and maintain consistency in order for her to connect better with fans. I was responsible for creating a new look and feel for Susan as a brand. I provided color-correction for her existing photography and used those colors and elements from the photos to create a more consistent, more recognizable brand. I maintained social media photos, created monthly emails to fans and worked directly with Susan, her business manager and her web developer to redesign and rebrand her website.